Author : XunCheng
November 14, 2025

In the field of industrial 3D animation production, we often hear clients' concerns: "We don't have 3D models of our products yet, can you still make animations?" In fact, this is the best opportunity for professional animation companies to demonstrate their technical prowess. Building precise 3D product models from scratch not only ensures that the model quality fully meets animation requirements but also allows for a deeper exploration of the product's technical highlights. Here is the unveiled complete process of professional teams building models from scratch.

 

Phase 1: In-depth Digestion of Technical Data and Modeling Planning

Comprehensive collection and precise analysis are the foundation for successful modeling. We begin by systematically gathering product 2D drawings, technical specification sheets, physical product photos, and even on-site measurement data. Taking the collaboration between Xiamen Xuncheng and Guangdong Tuopin Intelligent Machinery as an example, the team not only studied complete technical drawings but also visited the factory to measure equipment dimensions and observe its actual operating status, ensuring precise understanding of every component of the ink printing machine.

Modeling strategy development reflects professionalism. Based on animation performance requirements, we classify models into three levels: appearance models, structural models, and motion models. The corrugated cardboard production line project for BW Papersystems USA adopted a layered modeling strategy: appearance models ensure visual realism, structural models accurately represent internal structures, and motion models focus on the trajectory design of movable parts.

3D Animation Produced by Xiamen Xuncheng for BW Papersystems USA

Phase 2: Basic Model Construction and Scale Calibration

Precise modeling begins with basic geometric shapes. Modelers, based on drawing data, first construct the product's fundamental shapes and main structures. In this phase, dimensional accuracy is the top priority. During the modeling of packaging equipment for Foshan Jinbing Machinery, the team strictly restored the equipment dimensions at a 1:1 scale, providing a realistic foundation for subsequent animation demonstrations.

Graded detail processing optimizes resource allocation. According to camera shot requirements, we differentiate the level of detail for different parts: components involved in close-up shots are modeled with high precision, while distant parts are appropriately simplified. This intelligent detail management optimizes production efficiency while ensuring visual effects.

 

Phase 3: Mechanical Structure and Kinematic Analysis

Recreation of motion mechanisms is the essence of industrial equipment modeling. Modelers need to deeply understand the product's operating principles and accurately construct the motion chains and transmission systems. In the Guangdong Bowo industrial robot project, the team, through kinematic analysis, precisely reproduced the range of motion and trajectories of each joint of the robotic arm, laying the foundation for the realism of subsequent animations.

3D Animation Produced by Xiamen Xuncheng for Bowo

Interference checks and optimization to avoid motion conflicts. The professional team conducts motion simulation tests to check for any interference between parts during movement.

 

Phase 4: Material Texture and Engineering Aesthetics

Accurate material reproduction enhances visual realism. We not only pursue visual similarity but also focus on engineering accuracy. The electromagnetic temperature control system model for Dongguan Xusen Intelligent Technology, by accurately simulating the thermal conductivity performance of different metal materials, enhanced the persuasiveness of the technical demonstration.

3D Animation Produced by Xiamen Xuncheng for Xusen

Engineering aesthetics optimization balances technology and art. While ensuring technical accuracy, we make appropriate visual optimizations to the model to highlight the product's design features. The streamlined appearance of Fujian Fangguang Shengshi's IGV intelligent forklift was enhanced through meticulous material treatment.

 

Phase 5: Model Validation and Technical Confirmation

Multi-dimensional validation ensures model accuracy. We verify model quality through various methods such as comparing three-view drawings, checking dimensions, and conducting motion tests. In the project for Ruichang Carton Machinery, the team compared the 3D model with 2D drawings item by item, ensuring the precise restoration of every detail.

Client participation in confirmation is a key aspect of quality assurance. We invite client technical personnel to participate in model reviews and provide professional opinions from a user's perspective. This collaborative approach ensures that the final model meets both visual requirements and technical specifications.

 

Phase 6: Animation Adaptation Optimization and Resource Management

Model optimization improves animation production efficiency. Based on animation needs, we perform reasonable polygon count optimization and hierarchy management for models. The training animation for Shenzhen Wande Digital Technology involved numerous equipment models; intelligent optimization ensured both visual effects and smooth interactivity.

Resource library construction creates long-term value. Every newly built model enters the company's model resource library, providing support for subsequent projects. This accumulation enables the team to respond faster to client needs while maintaining consistent quality.

 

Unique Value of Building from Scratch

Compared to using existing models, building from scratch offers significant advantages: Firstly, the model structure can be optimized entirely according to animation requirements; Secondly, the modeling process itself is a deep understanding process of the product, which directly enhances the technical expressiveness of the animation; Most importantly, independent modeling ensures complete copyright for the models, facilitating subsequent use by clients.

Xiamen Xuncheng's practice in multiple projects shows that although building from scratch involves a larger initial investment, the resulting quality improvement and copyright protection create greater value for clients. The servo system animation for Guangdong Hengli Intelligent Equipment could accurately showcase its "corrugation non-crushing" technical advantage precisely because it started from foundational modeling.

 

Professional Modeling: The Touchstone of Technical Strength

The ability to model from scratch is an important standard for measuring the professionalism of a 3D animation company. It requires the team to not only master modeling techniques but also possess engineering comprehension and artistic expression. It is this comprehensive capability that enables professional teams to translate abstract technical concepts into vivid visual language, helping clients achieve efficient technical communication and value delivery.

 

When your product lacks a 3D model, it is not an obstacle but rather an opportunity to achieve the best animation results. Choosing a professional team with the capability to model from scratch means you will receive a fully customized solution, ensuring the animated work can accurately convey the core value of your product.

 


Featured FAQs:

Q: What does the client need to prepare for animation video production?

A: Clients need to prepare the following materials for animation video production:

1- 3D models of the product or equipment (primary)

2- Narration script (can be used for voiceover)

3- Company LOGO and information (e.g., full company name, address, contact details, website, etc.)

4- Requirements and goals (determine theme and style, budget and duration, outline key content)

5- Others (e.g., video script, company-specific intro/outro)

 

Q: What areas does Xuncheng's animation video production cover?

A: Animation video production includes the following three categories:

Promotional: Including product promotion, corporate promotion, etc.

Technical: Including equipment operation, maintenance, repair, consumable replacement, assembly, safety, etc.

Custom: Including exhibition, investment promotion videos, gala warm-ups, etc.

 

Q: How can small companies without a supporting team produce 3D animations?

A: Many client companies are small in scale and often located out of province. Xuncheng offers flexible and high-quality animation video production solutions:

1- Xuncheng's core team, with years of manufacturing experience, can effectively communicate with clients.

2- If clients lack 3D models of their products, Xuncheng can provide professional modeling services.

3- Assisting clients in optimizing their narration scripts.

 


About Xuncheng Technology

Founded in 2016, with 9 years of professional industrial 3D animation creation experience, our clients range from startups, overseas clients, listed companies, to foreign-invested enterprises. We specialize in providing 3D animation creation services for mechanical equipment, high-tech industries, software development, foreign trade companies, etc. Offering one-stop industrial 3D animation creative services from product sales to after-sales maintenance.

Provided nearly 3000 minutes of professional animation videos for over 200 manufacturing enterprises.

Whether at exhibition sites or during client visits; whether expanding into overseas markets or enhancing after-sales service, we firmly believe that through the power of design, complex products and machinery can be presented in stunning 3D animations. This not only brings a unique visual experience to clients but also quickly resonates with them.


Author : XunCheng
Last Updated Time : November 14, 2025