In today's digital wave, enterprise digital transformation has become the only way to enhance competitiveness. 3D industrial animation, as an advanced digital tool, is leveraging its powerful visualization and interactivity advantages to help numerous enterprises achieve significant results on their transformation journey. Below, we explore how 3D industrial animation functions through several success cases.

I. IGV Smart Cart Enterprise: Improving Design and Marketing Efficiency

How to distinguish between AGV smart carts and IGV smart carts? Traditional customers cannot grasp the internal nuances. Fujian Fangguang Shengshi Information Technology Co., Ltd., when launching a new type of IGV smart forklift, commissioned Xiamen Xuncheng to produce a 3D animation scene display. The animation not only showed the exterior design of the IGV smart forklift but also simulated its driving performance in different environments, collaborative operations, precise motion control, etc., while visualizing details such as system data acquisition. This all-round display method allows terminal users to gain a deeper understanding and differentiation of the product, stimulating their purchasing desire. According to Fangguang Shengshi's feedback, after using 3D animation for promotion, the sales conversion rate for this smart forklift doubled compared to traditional promotional methods.

II. Mechanical Equipment Enterprise: Optimizing After-sales and Training Services

Traditional operation manual training methods, using pictures and text descriptions, often make it difficult to comprehensively and deeply display the internal structure and working principles of products. 3D industrial animation displays can clearly present every component and every detail of the product through close-ups, X-rays, explosions, and other visuals. Guangdong Topin Intelligent Mechanical Technology Co., Ltd. not only converted equipment operation manuals into animated demonstrations but also adopted flat iPads embedded in the control panel for convenient internal employee training and customer guidance. 3D animation videos can provide intuitive and detailed equipment operation demonstrations, allowing customers and employees to master operational skills faster, quickly understand how to use the product, and reduce training and after-sales service costs. This kind of 3D industrial animation can provide customers with an immersive experience, allowing them to feel the product usage scenarios as if they were there.

III. Smart Technology Enterprise: Accelerating Product Research and Development and Innovation

Compared to traditional promotional methods, 3D animation is more attractive and persuasive, capable of increasing product market competitiveness and sales opportunities. Xiamen Huisite Intelligent Technology Co., Ltd. is an innovative technology enterprise that commissioned Xiamen Xuncheng to produce a smart factory 3D animation project. During the early communication phase, Xiamen Xuncheng used 3D industrial animation design to establish the basic design principles of integrating Huisite's elements. 3D industrial animation provides strong support for enterprise innovation. R&D teams can quickly showcase new design concepts and ideas through animation, promoting communication and collaboration among team members and stimulating innovative thinking.

These success cases fully demonstrate that 3D industrial animation plays an indispensable role in enterprise digital transformation. It can not only improve enterprise production efficiency and reduce costs but also enhance market competitiveness and innovation capabilities. For enterprises seeking digital transformation, 3D industrial animation is undoubtedly an effective tool worth trying.

FAQ Highlights:

Q: What types of equipment (products) are suitable for producing 3D animation videos?

A: Almost all equipment is suitable for producing 3D animation videos (complex mechanical products, electronic products, automotive products, construction and real estate products, medical products, fast-moving consumer goods), especially the following three:

1- New product, new model promotion: When promoting new products and new models to the market, 3D animation videos can most directly and fully showcase product highlights, deeply resonate with customers, and help sales teams quickly open up markets.

2- Foreign trade sales: The primary challenge in foreign trade sales is communication with overseas clients, especially regarding the translation and explanation of technical terms. 3D animation videos can quickly help foreign clients understand product highlights, paving the way for further in-depth communication.

3- Featured models for exhibitions: Each exhibition represents a significant investment in promotional budgets for enterprises. Especially for large machinery or industrial products, 3D animation demonstrations not only intuitively and vividly showcase product highlights but also allow exhibitors to save significant exhibition costs by sometimes not needing to bring actual machines or products to less critical shows.

Q: When is it suitable for enterprises to produce 3D animation?

A: The following three time points are particularly suitable for producing promotional 3D animations:

1- Before an exhibition. It's best to have the animation video ready 15-30 days in advance to build anticipation for the exhibition;

2- When new products or new equipment are about to be launched;

3- Major client visits and exchanges.

4- Product R&D stage: Assists in cross-departmental communication and collaboration within the enterprise; helps attract investment or partnership opportunities; simulates design issues in advance, reducing R&D costs and risks;

5- Internal training phase

It should be noted that 3D animation videos have a certain production cycle, so it is best to communicate with the production company in advance to arrange the production time reasonably.

Q: Are animation videos expensive?

A: The price of animation videos varies greatly, mainly affected by production difficulty, duration, creative style, production cycle, and service content. On the surface, animation videos are not cheap, with prices often ranging from tens of thousands to hundreds of thousands, or even millions. However, for high-end promotional videos of industrial products and machinery, animation videos offer excellent value for money.

1- Replaces traditional paper brochures, is intuitive and easy to understand, spreads quickly, and reduces reliance on experienced salespeople.

2- Animation videos have high quality, perfectly showcasing many details, unique functions, and structures, making client communication more in-depth.

3- Animation videos can be made interactive, increasing customer engagement.

About Xuncheng Technology

Founded in 2016, with 9 years of professional industrial 3D animation creation experience, serving clients ranging from startup teams, overseas clients, listed companies, to foreign-funded enterprises. We specialize in providing 3D animation creation for mechanical equipment, high-tech industries, software development, foreign trade companies, etc. Offering a one-stop industrial 3D animation creative service from product sales to after-sales maintenance.

Provided nearly 3000 minutes of professional animation videos for over 200 manufacturing enterprises.

Whether it's for exhibition sites or client visits; whether for expanding overseas markets or improving after-sales service, we firmly believe that through the power of design, complex products and machinery can be presented in astonishing 3D animation. This not only brings a unique visual experience to clients but also quickly impresses them.